Unitywater boss Jim Soorley
Unitywater boss Jim Soorley

Peak pricing is not an option: Unitywater boss

UNITYWATER chairman, Jim Soorley, has ruled out introducing seasonal or peak pricing for water, saying it would not be economically viable and is not on the utility's agenda.

Mr Soorley said he was responding to a News Corp article suggesting the concept was under consideration.

He said that approach to pricing was designed for electricity to help manage peak demand and would be inappropriate for the water industry.

"I want to make it crystal clear that this is not an option for us," Mr Soorley said.

"It is not suitable for water, it would cost a fortune and it is simply not going to happen."



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