GYMPIE is poised to become southern Queensland's "green change" capital.
Real estate economist Dr Andrew Wilson said Gympie's real estate market was attracting people looking to live a regional lifestyle but close to Brisbane and the beach.
The Domain September Quarter Rental Report found Gympie's rental market was bucking the national trend with the median house rental price rising to $279 over the last quarter, up from $270 last year.
Nationally, rental prices dropped or remained flat.
Dr Wilson said the green change movement and miners moving away from central Queensland was driving the Gympie market.
"Gympie is a classic green change market," he said.
"People who are looking more for a sort of rural, semi-rural lifestyle, but still with strong local residential infrastructure and amenities.
"And having access to the Sunshine Coast - that means the beaches etcetera. And still within a two-hour drive of Brisbane," he said.
Dr Wilson said Gympie was positioned to become Queensland's premiere green change location.
"This is sort of something that is happening really nationally. In (Sydney) the Blue Mountains is becoming very popular, the Yarra Valley in Melbourne," he said.
"I think Gympie is well positioned to be that market in southern Queensland and I think we're seeing that at the moment."